ARM2204 ANCILLARY REVENUE MANAGEMENT

Created by

Hafiz Syafiq Ab Manan

00:10:00 Hours

10 Enrolled

(0 Reviews)

English

Last updated

Sun, 12-Apr-2026

Course description

This module introduces the concept of ancillary revenues. Their prominence in the airline industry and the extent to which they have become vital to many airlines’ revenues, profitability and survival is analysed and evaluated. Many airports have also introduced ancillary revenue strategies in an attempt to increase income streams. The three main categories of ancillary revenue are analysed as is the importance of ancillaries in airlines’ marketing and advertising strategies. Finally, the module examines the impacts of technological developments on ancillaries.

What will i learn?

Requirements

COURSE INTRODUCTION

Hafiz Syafiq Ab Manan

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Nor Diyana Binti Mohamad Saleh

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$0

Lectures

11

Quizzes

10

Skill level

Beginner

Expiry period

Lifetime

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ARM2204 ANCILLARY REVENUE MANAGEMENT

Course description

What will i learn?

Requirements

INTRODUCTION TO ARM 1 Lessons Hours

AIRLINE ANCILLARY REVENUE DEVELOPMENTS & TRENDS 2 Lessons 00:00:00 Hours

CATEGORIES OF AIRLINE ANCILLARY REVENUE 2 Lessons 00:00:00 Hours

THE IMPACT OF TECHNOLOGY 2 Lessons 00:00:00 Hours

ANCILLARY REVENUE AND MARKETING 2 Lessons 00:00:00 Hours

AIRPORT ANCILLARY REVENUES 2 Lessons 00:10:00 Hours

GENERAL INDUSTRY TRENDS 2 Lessons 00:00:00 Hours

AVIATION ECONOMICS 2 Lessons 00:00:00 Hours

UNDERSTANDING AIRLINE FINANCIAL STATEMENTS 2 Lessons 00:00:00 Hours

FLEET PLANNING AND MANAGEMENT 2 Lessons 00:00:00 Hours

AIRCRAFT ACQUISITION 2 Lessons 00:00:00 Hours

Hafiz Syafiq Ab Manan

Nor Diyana Binti Mohamad Saleh

$0

Lectures

11

Quizzes

10

Skill level

Beginner

Expiry period

Lifetime

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